As a part of Cossette, Identica share the same mission and vision. They both work together and grow in the same direction. They have the same goals and objectives but still keep their own identity which makes them an entrepreneurial leader in their field. It is one of Cossette’s agency which has grown a lot since its creation and still has today a lot of success.
Values and beliefs
On Identica’s official website we can find these beliefs which are really creative and fun to read!
Standing up & standing out
We live in a world of sameness.
Our features are not enough to distinguish ourselves. Our value must come from elsewhere.
Something powerful, which speaks to emotions. This thing has a name: it’s called a brand.
Our features are not enough to distinguish ourselves. Our value must come from elsewhere.
Something powerful, which speaks to emotions. This thing has a name: it’s called a brand.
We live in a state of mind
We are designers, MBAs (yep!), web strategists, media developers,communicators and all passionate about design.
We are brand collectors. We turn tangible and practical advantages into drivers. Value drivers.
We turn product features into brand attributes. We turn function into desire.
We are brand collectors. We turn tangible and practical advantages into drivers. Value drivers.
We turn product features into brand attributes. We turn function into desire.
We are a community with a belief
That innovation and creativity shape the future.
Everywhere in our organization:
o Every person counts
o Every idea counts
o Every word counts
o Every image counts
